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Calling all podcasters

Nearly 90% of  Internet users don't know what a podcast is, suggesting there may be a lot of resources - talent and money - expended by the early pioneers of podcast-related companies devoted to an audience that's just not there.  Yahoo just launched a new podcasting site, where would-be podcasters can make and search for podcasts.  I asked Yahoo's head of products, Geoff Ralston, how Yahoo plans on not overspending time and resources on this project.

Watch interview with Geoff


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