Google vs. Apple

Google is set to announce on Friday that it will be offering CBS content to its users to purchase. It's not surprising that Google would finally get one media giant to test out Google as a distribution platform. It's been trying for months. And, it'll likely be that Google will be able to secure content from other media giants as well. After all, media companies need to get their content everywhere, and Google is one of the biggest distribution platforms on the Web. The question is whether CBS agreed to a 99-cent rental model or a $1.99-purchase model. Since CBS has already struck a deal with Comcast to offer certain video for rent, it's my guess that the model will be mostly rental.